Book Discussion in Collaboration with the Portland chapter

  • April 14, 2021
  • 12:15 PM - 1:00 PM
  • Virtual event (Zoom link provided in email confirmation)


Registration is closed

Switcha NYT best seller, is a powerful book by Chip and Dan Heath (also authors of Made to Stick). In Stick, they build on decades of counter-intuitive research in psychology and sociology to explore change visualization, herd mentality, habit switching, and end-user design thinking. They developed a simple metaphor of The Ride, The Elephant, and The Patch to support the change journey. 

Join David Wallace, founder of consulting group GameChange LLC and Elizabeth Ross Holmstrom CEO of Mindful Employer and co-founder of the Portland Conscious Capitalism Chapter for this open discussion.  

All are welcome.



Elizabeth Ross Holmstrom, CEO

Elizabeth has been practicing collaborative and conscious leadership for over 20 years. She is co-founder of the Conscious Captialism, Portland, Maine chapter and the founder and CEO of Mindful Employer. She helps companies understand how well their employees are connected with their company's purpose, leadership and culture with 10 simple and insightful questions, to help them begin their conscious journey.

David Wallace, Managing Partner

David is the founder of Gamechange LLC and has been developing content and brand initiatives for innovative companies and non-profit groups looking to engage audiences and achieve key objectives for more than 20 years. He works with both strategy and digital transformation team leaders, primarily in emerging tech and B2B companies. Previously, he was a business reporter with Reuters, The New York Times and The Philadelphia Inquirer, and has taught news reporting at Emerson College and Boston University.

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